BMW's Ultimate Driver
Want to become BMW’s ultimate driver? BMW have teamed up with Cinime, the new cinema companion app that helps you get more from your cinema visits. BMW is offering you the chance to choose the perfect line in an interaction big screen challenge. Next time you visit an ODEON, Cineworld or Vue have the Cinime app ready on your mobile phone during the ads to complete a virtual lap in a new BMW 2 Series Coupé.
The fastest to choose the best driving line, breaking or acceleration points using the app will be invited to battle it out on a 2 series track day. One person will be named BMW’s ultimate driver, winning the chance to test driver all new BMW models launched in 2014. The BMW ultimate driver challenge is open to Cinime users aged 25 and over holding a current driving licence for at least 12 months. Do you have what it takes?